New School

Back to school has always meant back to learning for kids. But in 2020, back to school meant that everyone was learning new ways to make school happen. Which meant everything about school is new too – new ways of learning, new types of classrooms, new hopes, new fears, new... everything. With all these changes, teachers, parents, and students needed the power of community more than ever before. Our social campaign highlighted how school was being redefined in 2020 and told diverse stories of how people across the country were feeling about it.

Production Company: Good Company
Photographer: Brad Ogbonna
Content Producer: Nicholas Blair